Value is one of the most competitive, but fastest growing retail channel. Consumers are drawn to the value channel due to the discounts and small-format stores, which are easy to navigate and in the end, saves the consumer time. CPGBrokers & Associates works with your company to navigate through this channel, while protecting your brand equity and offering manufactured products at a special value size and discounted retail price point. We are your representation partner through each step of the value channel process.